ILIKI

ILIKI SOCIAL MEDIA PLATFORM

Inventing a Craving

Iliki didn’t just introduce a new pâtisserie.

It introduced a new way to feel about it.

Italian. Not fancy. Just fascinating.

We started where meaning begins: identity.

Tone. Voice. Shape. Rhythm.

Then we built the tools to bring it to life, across every surface:

→ A website as a slow reveal, not a scroll trap

→ Social channels designed like chapters — from whisper to launch

→ An editorial routine that moved like ritual: elegant, precise, daily

→ Google Maps: positioned and optimized for discovery

→ A full system for content, conversation, and consistency

Because we didn’t post.

We composed.

And people responded — with curiosity, appetite, and desire.

Not just online. Not just in store.

But everywhere their senses could follow.